When Will The Galaxy Note 7 Go Back On Sale?

When Will The Galaxy Note 7 Go Back On Sale?

Although there were indications from the South Korean company that it would put its phablet back on sale this coming Wednesday in its home territory, that date has been pushed back by another week (reports Sammobile). The company believes that the return rate of existing smartphones will drop sharply if the handset is put back on sale alongside a marketing campaign to say that the handset is now safe.

The situation looks to be even bleaker in Europe. Chief Marketing Officer David Lowes has told the site that “we fully expect [the Galaxy Note 7] to be available everywhere by the end of November.” No specific date for the resumption of sales he’s been given beyond “before the end of the fourth quarter.” I suspect that as Samsung gains more control of the situation the old maxims of ‘under promise and over deliver’ are kicking in.

Samsung Galaxy Note 7 (Image: Samsung Press)

The question about the level of damage to Samsung is going to play out over the next few weeks and months. The critically acclaimed Galaxy Note 7 is arguably the best Android smartphone currently on the market, and was expected to be one of Samsung’s biggest selling handsets of the year. Before the voluntary recall was initiated, it was on course to reach 125 percent of the sales of last year’s Galaxy Note 5. Some analysts are now predicting sales to struggle to reach sixty percent of the total shipments of last year’s phablet.

As the Note 7 rolls out again, the new period of initial sales will provide the strongest indicator of the damage caused to Samsung’s Note brand. October will also see Samsung reveal its quarterly earnings for Q3 2016, which covers the reveal, launch, and recall of the phablet. The industry is expecting to see an eight percent fall in the South Korean’s operating profits.

Samsung Galaxy Note 7 (Image: Samsung Press)

source: www.forbes.com